Apr 27, 2021 | Philippe Dominois
Earlier this year, the Italian-American Fiat Chrysler Automotives (FCA) merged with the French Peugeot Citroën Group...
Cinema advertising post-pandemic: what does the future hold for the silver screen? In this opinion piece from The Drum,...
Apr 16, 2021 | Philippe Dominois
Smaller advertisers, that are most at risk from being disadvantaged by the agency-led buying system, should wise up....
I am delighted to announce that Cherrie is joining our team as a Junior Media Consultant. During our recruitment...
Abintus brings you weekly news updates to keep you updated with current news in the advertising media industry. In this...
Dec 22, 2020 | Philippe Dominois
In this opinion piece from DIGIDAY, Tim Peterson (Senior Media Editor at Digiday) is looking at this year's annual TV...
Dec 22, 2020 | Philippe Dominois
Today, we're excited to announce that Elina Bukovska has joined the Abintus team as our very first International Media...
Feb 03, 2020 | Philippe Dominois
“There’s still a role for pool benchmarking because it’s still the best way for advertisers to know how competitive...
Aug 12, 2019 | Philippe Dominois
Outside of Accenture, Ebiquity is widely regarded as the independent consultancy with the biggest auditing offer in the...
Jun 17, 2019 | Philippe Dominois
The challenge with this sort of approach, however, is L’Oréal must lock in deliverables early on, which isn’t easy when...
Apr 05, 2018 | Philippe Dominois
The majority of global advertisers believe that 50 percent of a display ad in view for at least a second is not a...
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